The AuthorViews Tour has finished its first leg. On July 7, I rolled into Bellingham, Washington, home of cameraman and tech guru, Jesse Vohs a.k.a. The MacMaster.
I'll be working and playing in Bellingham for the next three weeks
before the AuthorViews Tour resumes with a West Coast swing. As online
communicators, you might want to learn a little about Jesse Vohs; he
may be your worst nightmare. You see, Jesse Vohs is a hacker.
I found my longtime collaborator, Jesse Vohs, through a mentorship
program when he was 16 years old and struggling in school. Ten years
later, he's still struggling in school, trying to get through college
in Bellingham. Jesse has learned that in the work world your degree is
often more important than your talent. So he is wasting my time getting
a degree I doubt he'll ever use or need. That's what hackers do;
they're intransigent when told they shouldn't do something.
Jesse worked for me at Internet Publicity Services, Inc., until I sold
the company and moved to New Orleans. In the seven years I've been in
New Orleans, I've tried five certified Macintosh technicians -- all
with college degrees -- none with a fraction of the ability of
MacMaster Jesse Vohs. So I've taken to flying Jesse down whenever
school is out while I wait for him to get his degree.
Jesse Vohs is a hacker in the finest sense of the word. He is
relentlessly curious, unable to give up on a computer problem until he
has found a solution. He is absolutely fearless in the face of
technology. I've never seen him happier than in a room full of
computers, simultaneously backing up, optimizing, installing software,
debugging -- working on four or more machines at the same time.
During the AuthorViews Tour, we've been driving from city to city in a
van tricked out by Jesse into a film production studio. Using the van's
extra battery, we have two Apple PowerBook G4 laptops hooked up to a
LaCie 500 gig hard drive. We're able to capture and edit video while we
drive. Jesse has numerous programs on his laptop for sniffing out open
WiFi hotspots; we drive around until we hear "the submarine sound,"
then we stop and upload and download and surf.
Whenever Jesse finds an open network, he looks for tunes. He might
download someone's entire music library. He has used file sharing
services since they were invented. It's clear to me, from watching
Jesse in action, that the RIAA and the MPAA and other trade groups and
private companies trying to put an end to file sharing are fighting a
losing battle. In the future, people will be paid to create, not to
duplicate. People will pay for packaging; content will be free. If it's
digitized, it's public property. No lawsuits against college kids will
stop the sharing. In practical terms, they don't even slow it down.
As a book publishing professional, I'm in a profession that believes
its existence is dependent upon copyright enforcement. Yet personally I
am opposed to the whole idea of copyright. To publish literally means
"to make public." You give it away when you publish it. I believe my
clients -- book publishing companies -- get paid for packaging,
marketing and distribution -- not for content. One of the reasons book
publishing has been spared the fate of CDs and DVDs is that packaging
is an inseparable part of the user experience. People still like to
hold books. The design of those books is a major component of their
message -- a role that has been underappreciated until now.
In a world where ideas are free, expression is free, content is free,
how do creators get paid? We continue to be paid by those who value
something besides a two-dimensional reproduction that can be shunted
from computer to computer. We are paid by those who want to watch
creation happen, in the moment, or by those who add value to content
with design and packaging and marketing. And we get paid by advertisers
who need to find new ways of reaching an audience.
As my friend and colleague Jesse Vohs drives me around Bellingham, we
hack. We look for ways to navigate the street grid of this town, just
as we look for new ways to compress and expand video files and new ways
to give away our content online. Jesse reminds me that Thomas Edison
was a hacker, and Christopher Columbus. Anyone compelled to create
value without consideration for compensation is a hacker. We all have
some hacker in us -- thank goodness.
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Hacking Bellingham with Jesse Vohs
by
Steve O'Keefe
on Sat 09 Jul 2005 03:02 AM CDT | Permanent Link
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