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View Article  Blogging at IBM

Hi everyone, just wanted to give an overview of how blogging is used at IBM.  

At this moment we have ...   more »

View Article  Communicating for communication's sake
... Yes, there's feedback [on blogs]--but blog feedback is usually in tinier type, and, with a few notable exceptions, missing from a vast majority of blogs (including my own much of the time). Perhaps engineers prefer the wiki model, a much more democratic (or is anarchic a better word?) model.... I'd like to see more discussions on how to make online communication tools more effective for technical communicators. There are lots of discussions about "tone" and "voice," but engineers will be the first to tell you that content trumps tone. Without content, there is no context, and without context, there is no community....   more »
View Article  Q&A with Joe Taylor, who may be the first to build a 'tree house' for process engineers
Joseph Taylor is the founder of two industrial websites: www.PowderandBulk.com and www.WaterandWastewater.com. His is one of the early success stories of using the Internet as a tool to help engineers find industrial equipment suppliers.   more »
View Article  Who's Going to Write the Industrial Industry Blog?
Paul Scrivens at BusinessLogs.com writes that blogs are the digital path to word of mouth marketing. In The Power of the Industry Blog, Scrivens declares, "Word of mouth spreads quickly. Get your product a blog and get it mentioned in your industry's blog (if there isn't one, why don't you start one?)."   more »
View Article  Industrial Advertising or a Letter to the Editor?
I must admit “Blogging” is a whole new experience for me. I’m in favor of a free flow of information. It’s my business. As Don Dunnington posted on Monday, the blog may not have passed muster with my first brain as a trusted source.    more »