We're in our second day and again have 3 tables with a lot of interaction going on.

Philip Young is discussing the latest finding on blogging in Europe. Definitely a different scene on this side of the Ocean - lots of differences in culture from country to country.

Simon McDermott from Attentio is talking about monitoring buzz online and Marcus Messner covers managing an online crisis at his table.

You can follow all the pictures taken at the conference on Flickr.

In my role of IBM PR Manager I gave our attendees a scoop yesterday and demoed QEDwiki; a wiki application platform out of IBM's emerging technologies division. You can follow the story here.