My brother, Kelly O'Keefe, recently took charge of the Executive Education program at the world renown VCU AdCenter at Virginia Commonwealth University in Richmond, Virginia. He asked me to post this notice about a week-long program they're having, March 12-16, on Brand Management:

The VCU AdCenter is Hosting an Executive Education Program for Brand Managers and Marketing Leaders.

It's an intensive, 5-day session, where participants will gain insights into emerging best-practices. They’ll learn practical techniques for understanding the changing marketing landscape, monitoring consumer trends and attitudes, developing creative strategies that work, and proving it by quantifying return on investment.

Guest instructors include industry leaders like John Jay, Partner/ECD, Wieden + Kennedy; George Neill, Corporate VP of Global Marketing, Motorola; Scott Slagle, Senior Brand Manager Chrysler Brand, DaimlerChrysler Corporation; Ted Ward, VP Marketing, GEICO;  Elizabeth Talerman, VP Marketing, Martha Stewart Living Omnimedia; and Bill McDonald, EVP, Brand Strategy, Capital One. 

Space is limited to 30 participants, so be sure to reserve space early. Check out the website for more details.