I'm pleased to report that IAOC is once again hosting Steve O'Keefe's 10-week course in Internet Public Relations. Class starts Friday, February 1, 2008 and continues through Friday, April 18, 2008.

The online class is free and space is limited so pre-registration is required. You may register today by sending an email request to sokeefe <at> tulane <dot> edu. The online class meets every Friday at 12 noon Eastern Time for a one-hour live chat with the instructor.

This semester, Steve is using Skype as the interface for the live portion of the online class. A Skype Public Chat is launched each Friday and registered participants are invited to connect. Skype Public Chat provides both a VOIP audio feed and a text interface for Q&A. For the first half-hour, Steve teaches from the syllabus shown below. The second half hour is a moderated Q&A on both audio and text chat using Skype.

Skype software is available for free download from Skype.com. For those unable or unwilling to install Skype - there are security issues related to using Skype behind firewalls - IAOC will provide a Skype transcript and Q&A opportunities here on the blog each week.

The online course is a much abbreviated version of Steve O'Keefe's Tuesday night class at Tulane University. It's really an optional addition to the class for those wanting clarification of key concepts or help with homework.

Online class members are welcome to do the assignments but there will be no instructor review or commentary beyond the online chats and comments left here on the blog. The full Tulane syllabus, schedule, readings, and assignments are available at the class web site:

http://www.patronsaintpr.com/resources/tulaneclass.html

INTERNET PUBLIC RELATIONS
Buff Online Class (and it's free!)
Instructor: Steve O'Keefe
Spring Semester 2008, IAOCblog.com
Every Friday 12 Noon Eastern Time
"End Your Week With Strength"

SCHEDULE:
FEB 1 - Campaign Planning & Themes
FEB 8 - Document Production & Syndication
FEB 15 - Video Production & Syndication
FEB 22 - Social Networking PR
FEB 29 - Blog PR
MAR 7 - Web PR
MAR 14 - Discussion Group PR
MAR 21 - SPRING BREAK (No Class)
MAR 28 - News Releases
APR 4 - Contact Management
APR 11 - Search Engine Optimization
APR 18 - Online Newsrooms

Live Skype Public Chat
Friday, 12:00 - 1:00 p.m. Eastern Time
Free of charge. Preregistration required.
Email to sokeefe <at> tulane <dot> edu

Don Dunnington
IAOC President